Tag: sustainable living
Looking for a sustainability marketing agency? Supercharge your marketing strategy and fly high with full-service agency, Orange Bird. Learn more now.
on Thursday September 19, 2024
Beyond GDP: Redefining Success for a Sustainable Future
Our current economic system places value almost entirely on financial success as the way to achieve prosperity and wellbeing. This is why gross domestic product (GDP) is the core national and international measure of economic success. It assumes that the more money we have, the greater potential we have to purchase our wellbeing from the market in the form of commodities, goods, services and experiences (e.g. property, food, healthcare and holidays). Therefore, profit maximization is the priority objective at all levels of the system:
on Thursday January 13, 2022
Circularity Marketing: Our Achievements in H2 2021
Earlier in the year, we published a round-up of our learnings and achievements in Q1 + Q2 of 2021. As 2022 begins, now is the ideal time to take a look back and see what we achieved with circularity marketing in the latter part of 2021:
Moreon Wednesday March 4, 2020
Launch Sustainable Projects with Circular Economy Marketing
Or how a look in our wardrobe makes us optimistic.
A large part of our team works remotely most of the time, so we get our daily portion of collegial coziness from our virtual coffee machine in a chat app called Slack. We often discuss our weekend, the weather, the news, and anything else that takes our fancy. Just like a real office… but remote. On a drizzly February morning, one of our marketers shared a link to a study showing the average item of clothing is only worn seven times. Let that sink in. Just seven times.
on Monday February 25, 2019
Conferences Your Potential Investors Will Attend in 2019
Sometimes finding the right investors for your product or service idea doesn’t include cold calling or chasing down leads (although that is a huge part of it). Instead, sometimes finding the right investor means being in the right place at the right time.
This doesn’t mean you should count on the astronomical odds of bumping into one on the metro train either. This means that you need to go where the investors go, especially to conferences that are important to your market. In this case, if you aren’t making your presence known at the conferences, you’re networking wrong.
on Monday February 18, 2019
Understanding Sustainability with a Sustainable Creative Agency
Orange Bird – Agile marketing agency unites people who are concerned about climate change, the acceleration of it by human activity and the consequences it can cause globally. Here we would like to concentrate on the origins and brief history of sustainability, its modern meaning, the resources and the events which can be helpful for those who are willing to make their business sustainable or already have a sustainable business and would like to develop it further.