on Thursday September 19, 2024
Beyond GDP: Redefining Success for a Sustainable Future
Our current economic system places value almost entirely on financial success as the way to achieve prosperity and wellbeing. This is why gross domestic product (GDP) is the core national and international measure of economic success. It assumes that the more money we have, the greater potential we have to purchase our wellbeing from the market in the form of commodities, goods, services and experiences (e.g. property, food, healthcare and holidays). Therefore, profit maximization is the priority objective at all levels of the system:
on Wednesday May 22, 2024
Insights from Adapt Your World 2024 for Climate Tech and NatureTech
“Protecting the Climate, Strengthening the Economy: Actions that Pay Off”
A simple yet powerful message adorned billboards across Munich on April 25th, resonating with attendees of Adapt Your World 2024 — the first venture and innovation conference focused on creating a climate-resilient world. Sincerely keen on helping to solve the climate crisis, our climate tech marketing agency enthusiastically joined the conference and is happy to share the insights and impressions from the event.
on Tuesday February 13, 2024
Fuel Your Social Media with our Calendar of Environmental Dates 2024
Welcome to our online Calendar of Environmental Dates!Â
This calendar of 2024’s global ecological observances is a tool to help you discover climate action opportunities, spark meaningful conversations, and amplify awareness through social media and marketing communications.
This curated calendar isn’t about chasing fleeting trends. It’s a handpicked selection of significant ecological dates – think of them as launchpads for impactful campaigns and captivating content.Â
on Friday August 18, 2023
Climate Tech Events to Accelerate Climate Solutions – Part 2
In this part of our series on climate tech events to attend, we’ve rounded up the best events we have found in Europe for the remaining third of 2023.
on Wednesday June 28, 2023
Climate Tech Events to Accelerate Climate Solutions – Part 1
Over the past 2 months, Orange Bird – Sustainability Marketing Agency – visited 3 international climate tech events and we would like to share our impressions for those Chief Marketing Officers and Heads of Marketing in climate tech companies who may be pressed for time, money or labor capacity and need to select the most relevant event(s) for their business situation in the future.