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Clean Energy Marketing for Cascade Drives

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Customer Profile:

Name: Cascade Drives
Industry: Industrial cleantech, clean energy
Website: https://www.cascadedrives.com/
Offering:
Heavy-duty electromechanical actuators that can replace polluting hydraulics in commercial and industrial equipment
Target markets:
Europe, North America
Target audience:
OEMS of industrial equipment requiring linear motion capabilities

Background

Cascade Drives has developed and commercialized electric linear motion technology to replace hydraulic actuators for heavy-duty industrial functions, including power steering in commercial buses and trucks and lifting or tilting motion in material handling equipment.

Challenge

Help the cleantech scale-up with clean energy marketing campaigns to increase awareness for its industrial electric alternatives to hydraulic actuators.


How Orange Bird helped with clean energy marketing

Organic LinkedIn Marketing
  • Ideate, research, draft, and publish organic LinkedIn posts to grow awareness among targeted audiences for Cascade Drives’ industrial cleantech solutions.
  • Examples:
Organic LinkedIn Marketing Organic LinkedIn Marketing 2 Organic LinkedIn Marketing 3
Brand Awareness Ad Campaigns
  • Audience targeting, ad copy, visuals, and implementation for LinkedIn advertising campaigns.
  • With an experimental LinkedIn ad budget* of only $100, Orange Bird helped Cascade Drives achieve:
9000
impressions
30+
leads

*Orange Bird typically works with larger ad budgets to develop cleantech advertising campaigns. In this case a small budget was used to experiment with a new tradeshow audience.

Brand Awareness Ad Campaigns
Marketing Content Creation

Ideate, draft, design, perform SEO optimization, and publish articles for the Cascade Drives blog.

Cascade Drives Launches in the US, Spring 2023 Interview with Cascade Drives new COO Edward Källrot

What Does Cascade Drives Say
About Their Collaboration With Orange Bird?

How satisfied are you with the work of Orange Bird for your company?
“10 out of 10” Highly Satisfied

Andreas Aspell,

Sales Engineer, Cascade Drives
What do you like about Orange Bird’s work?
“The professional and supportive approach.”

Max Streng,

Sales Engineer, Cascade Drives

Next Steps

Learn about how your organization can partner with Orange Bird to successfully communicate your vision to potential customers. We’re excited to help you deliver your value for people and the planet.

Challenge Orange Bird with your marketing assignment

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